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Liquitex Acrylic Gouache - Quinacridone Magenta, 59 ml

Acrylic Gouache

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$13.57

Blick Art Materials · recorded Oct 21, 2026, 8:17 AM UTC

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Product details
Size
59 ml
Blick SKU
00795-3623
About this product range
  • Professional quality
  • 50 brilliant, opaque matte colors
  • Maximum pigment concentrations
  • Self-levels to a smooth, glare-free finish
  • Excellent lightfastness
  • Made in France

Liquitex Professional Acrylic Gouache combines the qualities of traditional gouache with the benefits of an acrylic. The archival-quality paint is perfect for mixed media works and alternate surfaces, as well as for color blocking, layering, illustration, and design.

The colors are highly opaque, lightfast, and vibrant — they contain the highest concentration of pigment Liquitex has used. They're also water-resistant when dry.

The colors dry quickly to a permanent, flat matte finish — no brush strokes, reflections, or cracks. Yet they have a creamy, fluid texture with no drag, so you don't have to add water for them to be workable, diluting color vibrancy in the process.

Liquitex worked with artists to create new, ergonomic paint bottles for this line. They're reusable, recyclable, easy to squeeze, and don't have corners, so paint won't get trapped and go to waste. Artists can also stack them on top of each other! The bottles have screw-off tops and extra-wide necks for easy access to the paint. They also have tapered nozzles with a variety of cut marks.

All colors are AP approved and safe for artists.

Pigment information

General reference notes about pigments can describe other media (such as oil). They do not verify this product’s exact formulation or behavior.

Quinacridone Magenta

Pigment code
PR122
Type
organic, quinacridone
Chemical formula
C22H16N2O2
Properties
Quinacridone Magenta is a semi-transparent and powerful bluish red with an impressive mixing range. It makes an excellent glazing color and is one of the bluest of the Quinacridone colors. The pigment's properties vary considerably, depending on how it is ground. Quinacridone pigments have relatively low tinting strength in general. For this reason, quinacridone colors are often expensive, because more pigment is required in the formulation.
Permanence
Quinacridone Magenta offers very good lightfastness in most media, but some have argued that it is less lightfast in watercolor form. Although Quinacridone Magenta received only a passing grade of "fair" under ASTM test protocols, other test results have rated the pigment very good to excellent. Transparent reddish violet pigments in general have more problems with lightfastness than any other range of colors. PR122 is often used as the Magenta of CMYK (four color) process printing because it offers a better tradeoff between tinting strength and lightfastness than other pigments in its class.
Toxicity
Quinacridone Magenta has no acute hazards. Overexposure to quinacridone pigments may cause skin irritation. Quinicridone pigments contain a compound found to be a skin, eye, and respiratory irritant.
History
Quinacridone Magenta came from a red violet aniline dye that was first produced in 1858 by Natanson. It was called Magenta to commemorate a battle in Magenta, Italy. Over time, Magenta became the standard color name for a deep, violet red. Although quinacridone compounds became known in the late 19th century, methods of manufacturing so as to make them practical for use as commercial pigments did not begin until the 1950s. PR122 has become particularly popular in the formulation of Magenta for CMYK process printing.
Description
Acra Red, Quinacridone Violet (PV19), Thalo Red Rose.

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